There isn't a make up bag that exists without eye shadow. Yet it can be one of the most misused products we own. In many cases, when a woman purchases eye shadow, the make up consultant behind the counter suggests shadow colors, offers overwhelming advice about how to apply and then out the door she goes -- probably in a state of confusion. How do you know if you've purchased the right eye shadow for your specific eye shape to make them shine their best? Do you even know your eye shape?

Black Voices has compiled some expert tips on how to enhance your eyes based on their unique look.

Cynde Watson, formerly of Bobbi Brown cosmetics and Mark/Avon, has her own makeup line, Color by Cynde Watson, and has brushed the faces of celebs such as Angela Bassett, Anika Noni Rose and Paula Abdul. Makeup artist Alison Raffale spends her days getting her clients red-carpet ready, teaching aspiring makeup artists and working on her tow lines, Skin Alison Raffaele and her paraben-free makeup line Alison Raffaele.

These two top beauty experts offered up a few of their own special eye shadow applying tips for various eye shapes for women who want to create an illusion or enhance what is unique about their eyes.

Eye Shape: Large Round Eyes Like Tracee Ellis Ross

Watson: A woman with large eyes has the freedom to wear multiple shades. Multiple palette shadows, such as, the Snap To It Custom Color Palette by Mark ($8, meetmark.com), is the perfect must have for her make up bag. The overall idea when applying eye shadow to this eye shape is to elongate the eyes. Try using light shadow colors on the center and medium shadow colors in the crease for an elongating effect. Then use dark waterproof eye liner in the inner rim of the eye and on the upper lid while extending the liner beyond the eyelid at the outer corners. But be sure not to line the inner rim of your eyes with light liner shades, that will only make the eye appear larger.

Mark Snap To It Mega Custom Color Palette

Raffaele: Opt for darker shadow colors for a night out than you would for during the day, but when applying the darker shadows, be sure to add a highlighter under the arch of the brow. For that final va va voom, curl lashes and apply mascara to the outer 2/3 of the eye.

Eye Shape: Oval Dreamy Eyes Like Corrine Bailey Rae

Watson: This eye shape is similar to an almond eye shape, except it's just a tad larger in the center and plunges deeper in the corner. To help the inner corner look more level, try applying a soft, bright long-wear cream eye shadow to the inner corner, such as Bobbi Brown's Long-Wear Cream Eye Shadow ($22, bobbibrown.com). Then line the eyes from the inner corner to the outer corner. While applying the liner thicker on the outer corner, gradually make the line thinner going towards the inner corner. Bear in mind that long-wearing eye shadows and gel eyeliners are best for this eye shape because when they dry they don't transfer or smudge, which would make this type of eye appear droopy.

Long-Wear Cream Eye Shadow Bobbi Brown Cosmetics

Raffaele: Arching the brows and using lots of mascara or false lashes are two key techniques that will help bring this eye shape forward.

Eye Shape: Small Eyes Like Nia Long

Watson: A smal,l sultry eye such as this calls for a matte eye shadow. When applying, do so from the lid to the crease right below the brow bone. Apply beige or lighter eyeliner shades inside the inner rim of the eyes or use a light or neutral on the lower lash line and a dark, medium-to-thick liner on the upper lid. As a final touch, add mascara which is a "must" for this shape.

Urban Decay Matte Eye Shadow ( $16, urbandecay.com)

Eye Shape: Almond Shaped Eyes Like Ciara

Watson: The almond shape is the most sought after eye shape; most professional eye-shadow techniques help women achieve this shape eye. But be mindful that less is more when wearing shadow, because typically this eye shape really doesn't have a lot of lid space. Wearing several shades at once will make the eye appear over done. Instead, try going for a smokey eye, which is great for this eye shape, it increases depth. Also try rounding the eye shape just a bit by using a light-to-medium shade to line eyes halfway, being careful not to extend the liner past the outer corner of the eye.

Raffaele: When applying shadow for this shape, as well as any other, a flat eye shadow brush for deepening the corners of the eyes and a great angled liner brush are "must haves." I suggest the Alison Raffaele Concealer Brush Duo ($27, AlisonRaffele.com)

Alison Raffaele Concealer Brush Duo